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Stellantis revives performance-focused SRT division

By John Newby
July 2, 2025
Mandatory Credit: Photo by Albert Pena/CSM/Shutterstock

Stellantis has continued its flurry of product announcements with an update for the performance-minded consumers. The company has revived its Street and Racing Technology (SRT) division.

According to a press release, the SRT division will continue its mission of delivering vehicles that push boundaries of “power, aerodynamics, handling, and technology.”

This SRT division will work with all of the Stellantis American brands. This includes Chrysler, Dodge, Jeep, and Ram. The division will pursue this mission with both street and track vehicles, a critical detail as Stellantis returns to NASCAR in 2026 and continues to compete in NHRA.

“We’re getting the band back together,” Ram CEO Tim Kuniskis said in a press release. “SRT is another box we needed to check as we head into a product launch cadence enabling more performance than we’ve ever seen before.

“We’re working with our product development and technology organization to select the best engineers in powertrain and vehicle dynamics to build a team worthy of the SRT name.”

The SRT return coincides with an executive change

Photo credit: Stellantis

Stellantis has promised dozens of announcements aimed at its fanbase, and it has delivered several so far. This includes the return of the Hemi V8 engine for upcoming Ram trucks and a return to the Craftsman Truck Series.

The latest announcement of SRT’s revival coincides with a significant executive change at Stellantis. The company has appointed Kuniskis as head of American brands and North America marketing and retail strategy.

Kuniskis, who will continue to lead the Ram division as CEO, will work across the American portfolio to build the connection with the fanbase. He will work with the CEOs of Chrysler, Dodge, and Jeep while Antonio Filosa, Stellantis CEO and chief operating officer of North America & American brands.

“Connecting with our customers, delivering the products and experiences they want, is critical to reaching our full potential,” Filosa said in a statement.

“Tim has proven time and time again that he is masterful at building brands that reach the heart and soul of the customer. We will leverage his energy, his strategic mindset and his competitive spirit to supercharge all our brand activities.”

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