Old School Americana & Nostalgia


McDonald’s Debuts Squishmallow Happy Meal Toys

McDonald’s Debuts Squishmallow Happy Meal Toys

McDonald’s is adding a Christmas favorite to their toy menu – Squishmallows! These cute plush toys will now be part of the Happy Meal. Beginning on December 26th, McDonald’s will be offering an assortment of 12 Squishmallows with the purchase of a Happy Meal. The fast food behemoth even announced a Grimace squishmallow as part of the dozen plushes.

McDonald’s has teamed up with Jazwares and Universal Music Group to introduce a delightful addition to their kids’ meals – one of twelve Squishmallows. This exciting lineup features beloved characters like Cam and Fifi, as well as a thrilling “surprise mystery character” for fans to discover.

“We’re all about connecting our fans to culture and Squishmallows are some of the hottest toys out there right now,” Tariq Hassan, McDonald’s USA chief marketing and customer experience officer, said in a press release. “This collaboration welcomes McDonald’s and Squishmallow fans alike to enjoy this one-of-a-kind experience with the first McDonald’s Squishmallows Squad.”

Earlier this year, participating McDonald’s in over 70 countries worldwide offered a collection of two dozen “exclusive and seasonally themed” Squishmallows. Now, in the U.S., every Squishmallow will come with an interactive feature—an attached QR code. Simply scan the code to enjoy exclusive music playlists that perfectly match the personalities of the characters.

Squishmallows Aren’t the Only Hot Toy Offer from McDonald’s

Of course, McDonald’s isn’t just offering new toys. As a throwback to the past, the chain has reintroduced McNugget Buddies, the nostalgic collectibles found in Happy Meals.

After an absence of over 25 years, the toys have made a comeback. The McNugget Buddy collectibles, with of six unique characters with distinct outfits and backstories, were created in collaboration with Kerwin Frost, an artist based in New York City. Frost played a key role in redesigning the mascots and even crafted a special meal for fans to enjoy.

The new Buddies draw inspiration from Frost’s childhood in Harlem. One of the toys is a miniaturized DJ, aptly named Kerwin Frost, complete with a matching face tattoo. The other McNugget Buddies include Don Bernice, Uptown Moe, Waffutu, BRRRICK, and Darla. Each toy comes with interchangeable outfits, adding to their charm and playability.

The Kerwin Frost Box features an array of goodies. Indulge in a McNugget Buddy, accompanied by a side of fries and a refreshing soft drink. To top it off, you have the option to savor either a 10-piece McNuggets or a Big Mac.